Selling Across Many Digital Channels With Sean Donovan of MSA – The Safety Company

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Selling Across Many Digital Channels With Sean Donovan of MSA - The Safety Company
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Sean Donovan is the Digital Channel Manager of Americas at MSA – The Safety Company. He is currently tasked with figuring out how to optimize eCommerce across their own website, marketplaces like Amazon and eBay as well as other channels like EDI and distribution. The balance of optimizing on all the new digital channels while also keeping legacy channels alive is a challenge Sean knows at a global level and can help other B2B companies learn from.