Episode 93: Brian Beck (CEO of Encieba and B2B eCommerce Veteran)
Brian Beck has written the leading book on B2B eCommerce, Billion Dollar B2B eCommerce. He has been in eCommerce for over 20 years and has
Episode 92: Jouke de Vries (20 year eCommerce veteran)
Jouke de Vries has worked in many aspects of eCommerce for over 20 years. Having started as an engineer, Jouke worked his way up into
Episode 91: Tim Bucciarelli (Director of Engagement at Ironplane)
Tim Bucciarelli has spent most of his career on the merchant side in eCommerce. Over the last 3 years he has joined the agency side
Episode 90: Carlos Camacho (Associate Director of Digital Commerce, Boston Scientific)
Carlos Camacho is a commerce leader at Boston scientific with more than 20 years eCommerce experience. He has experience leading projects to create best-in-class online
Episode 89: Justin King (VP of B2B at Salsify & King of B2B Commerce)
Justin King started his career 20 years ago doing ERP-based eCommerce projects for B2B and B2C organizations. Eventually, he realized there was this massive knowledge
Episode 88: Peter Jaap Blaakmeer: CEO of Elgentos (Magento For B2B eCommerce)
Peter Jaap Blaakmeer founded Elgentos about 12 years ago. He has focused on Magento in the Netherlands region which has evolved to become a primarily
The next Industrial Revolution is here! Is your business ready
Why Agile Process Is So Important For B2B eCommerce With Ben Sharir
Ben Sharir has been in eCommerce for decades and helped many companies scale to incredible sizes in eCommerce. He is currently the director of B2B eCommerce for Estee Lauder, one of the largest CPG firms in the world. Ben Sharir believes that agile is critical to the growth of B2B eCommerce because it can actually de-risk projects by either failing fast or figuring out key problems early on. This can lead to much better outcomes versus the analysis paralysis that often comes with waterfall-based projects.
Digitally Assisted Sales For B2B eCommerce With Paul do Forno
Paul do Forno is one of the leading B2B eCommerce experts in the world and is the Commerce practice lead for Deloitte Digital, the world's largest eCommerce agency. He is a repeat guest in which we go deep into how eCommerce for B2B is so much more than simply bringing people to eCommerce and is really about assisting sales reps and helping companies become more omnichannel. There are so many ways to sell digitally that B2B eCommerce really needs to be about opening up flexibility to sell in many different ways.
How Integrating With Trade Partners Is Critical To B2B eCommerce Growth
Our latest guest, Troy Lynch, CEO of PunchOut2Go, soon to be TradeCentric has seen thousands of B2B integrations. Their customers range on every major B2B eCommerce platform and do everything from Punch-Out to integrating with clients' ERP and e-procurement systems. Troy talks about the difference between companies that strategically develop these integrations versus doing them as a last resort because clients require them.
How Augmented & Virtual Reality Can Work For B2B eCommerce
We brought on Daniel Esrig, Co-Founder and CTO of LevAR.io, a new AR / VR company that allows for an affordable modern experience for eCommerce businesses. LevAR allows any company to use 3d models with seamless AR / VR capabilities on their website with the simple installation of an app and very little onboarding to get started. It's very clear that as experiences improve, customers in B2B will expect more robust product pages and products experiences to better understand how products work and behave in real life.
How The B2B eCommerce Platform Ecosystem Has Evolved With Jordan Knapp
Jordan Knapp has worked at Oracle Commerce, Adobe Commerce, and Shopify. He has intimate knowledge of many eCommerce platforms beyond the big three he worked at and has seen the evolution of eCommerce platforms over the last two years. We talk about where we are in the cycle and which platforms he thinks are winning the B2B eCommerce world in 2022 and beyond.
The B2B eCommerce Landscape And Outlook With Mark Brohan
Mark Brohan is the leading researcher on B2B eCommerce and Vice President at Digital Commerce 360 who reports on all things eCommerce. B2B eCommerce is now accounting for a significant portion of all B2B sales and is driving innovation in many B2B organizations. Mark believes that B2B eCommerce is in a similar state to when B2C eCommerce was becoming a critical part of retail in the 2010s. This means its that critical for B2B organizations to get it right or become what the legacy retailers became who did not adapt to eCommerce fast enough.
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